Transforming Social Care Through Vision, Innovation, and Humanity

Pauline Muswere is a visionary leader, social care entrepreneur, and Master British Certified Trainer who is redefining what excellence means in the UK’s social care sector. With a deep passion for people and progress, Pauline combines lived experience, strategic insight, and innovative thinking to build a care ecosystem that uplifts individuals, empowers professionals, and strengthens communities.

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As the Co-founder and CEO of Jessamy Staffing Solutions Limited, Pauline leads a dynamic network of organisations united by one mission — to deliver compassionate, quality-driven care that transforms lives. Under her leadership, the Jessamy Group has grown to include:

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• Jessamy Platinum Homecare — providing personalised, compassionate homecare that promotes dignity, independence, and wellbeing.

• Jessamy Platinum Homes — creating safe, nurturing supported housing for vulnerable individuals seeking stability and hope.

• Lumina Pathways CIC — an innovative social enterprise offering training, mentorship, and employment pathways to empower care professionals.

• Lumina Pathways Charitable Trust (coming soon) — a foundation designed to expand opportunities and access to education, wellbeing, and social mobility within the care community.​